Bootstrap limits growth—need clear signals to pitch VCs. What’s the timing playbook for seed/Series A without desperation?
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Raise when MRR hits $10k + 20% MoM growth for 3 months, or customer waitlist >500. Don’t wait for “perfect” $5k MRR + viral coefficient >1 works too. Red flag: Under 6 months runway. Prep: 15min investor pitch kills. I raised $500k at $8k MRR, turned into $2M ARR.
Clear triggers:
1) Churn <5%
2) CAC payback <6 months
3) 3 paying enterprise customers.
Skip if solo can hit $20k MRR. Angel round at prototype, seed at PMF. Pro move: Warm intros via accelerators first. Client raised $1.2M with 12% MoM, deployed to 5x team.